Demand generation though customers/farmers/distributors/dealer, sales forecast, collection of customer payment, promotion of product, development activities – trail, demonstration, reports.
• Increase local turnover by advising, counselling customers/farmers/distributors linked with sales forecast under the management of ASM. Strongly involved in variety development with the support of RPDM and indirect contact with farmers.
Sales: Demand generation through distribution partners (Growers/dealer/farmers/ vendor) and promotion activities: organize farmers meeting/field day, dealers meeting, handle customer's complaint – field complaint/ crop performance. Customer dues/ payment collection through bank, maintaining good relationship with dealers. Providing updated marketing information to the reporting manager, . Maintaining good after sales services to farmers with crop visits & recommendations. Developing key farmers relations & data base to conduct & demonstrate crop shows.
• Development Activities: Organizing of new variety trails, demonstration at farmer's field.
• Generate demand through distribution partner (growers/farmers, nursery, distributors, vendors etc.) & promotion activity: field day, dealers meeting, jeep campaign, night meetings…pull sales
• Provide support to local dealers on field complaint/ crop performance evaluation, and market information.
• Ensure on-time collection to decrease customer outstanding amounts.
• Organize and follow up local trials on farmer plots to engage farmers confidence and advise them/dealers technically on our portfolio.

Basic knowledge of Agriculture
• Good relationship with all the channels (Distributors/ dealers/ farmers/vendor)
• Good expertise in business development
• Knowledge of product requirement
• Good presentation and communication skills
• Understanding of (Local language/ computer basic knowledge)
• Own two-wheeler required/ driving license
• Mobility: Should have two-wheeler and driving license.